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The bullwhip effect is disastrous for companies associated with supply chains. Proper forecasting is essential to avoid the same. Companies like P&G and HP have dealt with this problem successfully over the
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![PDF] Challenging bullwhip effect dynamics with electronically enabled-supply chain management systems | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/7dfb4feae7157cceb4c62bb9039a6edb32ab4056/2-Figure1-1.png "PDF] Challenging bullwhip effect dynamics with electronically enabled-supply chain management systems | Semantic Scholar")
PDF] Challenging bullwhip effect dynamics with electronically enabled-supply chain management systems | Semantic Scholar
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